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DOING GREAT THINGS TOGETHER

[   :60 BRAND SPOT   ]

  • CLIENT

    FIRST BANK

    AGENCY

    IRONGATE CREATIVE

    DIRECTOR

    JACK LINDERMAN

    DIRECTOR OF PHOTOGRAPHY

    BRIAN MYERS

  • In partnership with First Bank, we set out to craft a campaign that celebrates the transformative power of

    community - illustrated through First Bank's. support of the Richmond Civic Theatre, a local institution with an inspiring 80-year legacy. This campaign was about more than history; it was about honoring the creativity, camaraderie, and resilience that define a thriving community. 

     

    As with any ambitious project, there were challenges. But whether retrieving a vintage piano for a scene or making sure everyone was fueled with coffee, each effort became part of a collective drive to create something special. 

     

    This campaign gave First Bank an opportunity to reconnect with its community in a fresh, meaningful way - celebrating the strength and warmth that comes when people work together. It's a reminder that with shared purpose and support, we can accomplish great things. Together, we thrive. 

CLIENT

FIRST BANK

AGENCY

IRONGATE CREATIVE

DIRECTOR

JACK LINDERMAN

DIRECTOR OF PHOTOGRAPHY

BRIAN MYERS

SERVICES PROVIDED

Ideation. Producing. Casting. Locations. Production. Editorial. Color. Sound Design. Motion Graphics.

[           MIDWEST-BASED            COMMERCIAL      PRODUCTION       AVAILABLE GLOBALLY          ]

:30 SPOT

Equally as important as the :60, our :30 aimed at telling the same story and evoking the same feelings in half the time. We honed in on the key movements of our hero to effectively communicate that we all can do great things when we're together. 

"As a marketing agency, we works with many vendors to help us produce the best results possible for our clients. While most of these vendors simply execute on a tactic, Paragon goes far beyond that - bringing their experience and expertise with video to add another level of value for us. They just don't execute our ideas, they help us develop ideas - moving them from the realm of simply a vendor - to a partner."

- Jeff Richards, IronGate Creative

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